Tea Market
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Market Volume Kg m % Growth 1995 113.3 1996 114.7 1.2% 1997 119.7 4.4% 1998 117.2 -2.1% 1999 114.7 -2.1% 2000e 117.5 2.4% CAGR, 1995-1999: 0.3%
The shortage is usually down to a sudden increase in demand, this can occur if the coffee market has a poor year and harvesting prices would increase due to coffee beans shortages. Consumers would therefore react to this price rise by substituting tea for coffee. Another factor that could cause shortages is natural disasters. Most of the tea around the world is gr ...
